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Abstract
ABSTRACT. Basic levels of language personality theory have been determined, and the status of categories of linguistic identity, linguistic consciousness, national-language mapping picture of the world, national-cognitive mapping of the world as core categories of language personalitytheory has been identifi ed. Particular attention has been focused on considering the linguistic category of lexical meaning in the structure of the language personality theory. Regularities of communicative, usus and speech levels ratio in the language personality theory have been defined.
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