Are we Eco? The Role of Technology in Revolutionizing the Plastics Industry

Abstract

In an era of growing environmental awareness, the plastics industry faces an urgent challenge to reduce its carbon footprint and environmental impact. Technology plays a key role in this process, not only supporting sustainable development but also enabling energy recovery from production processes. Innovations such as pyrolysis and advanced catalytic methods allow for partial recovery and reuse of energy consumed in manufacturing, thereby reducing reliance on primary energy sources. However, alongside the rising trend of eco-friendly production, the issue of greenwashing is also becoming more prominent. Some companies, institutions, and media outlets promote their actions as environmentally friendly without delivering real ecological benefits, leading to consumer misinformation.