Adrian Payne, Pennie Frow, Strategic Customer Management, Integrating Relationship Marketing and CRM
Vol. 76 No. 3 (2014), BOOK REVIEWS
Vol. 76 No. 3 (2014)

Adrian Payne, Pennie Frow, Strategic Customer Management, Integrating Relationship Marketing and CRM

BOOK REVIEWS
https://doi.org/10.14746/rpeis.2014.76.3.25
Published 2014-01-01
  • Bartosz Deszczyński
Bartosz Deszczyński
PDF (Język Polski)

How to Cite

Deszczyński, B. (2014). Adrian Payne, Pennie Frow, Strategic Customer Management, Integrating Relationship Marketing and CRM. Ruch Prawniczy, Ekonomiczny I Socjologiczny, 76(3), 331–333. https://doi.org/10.14746/rpeis.2014.76.3.25
ACM ACS APA ABNT Chicago Harvard IEEE MLA Turabian Vancouver

Download Citation

Endnote/Zotero/Mendeley (RIS) BibTeX
Crossref
Scopus
Google Scholar
Europe PMC

Number of views: 395

Number of downloads: 322

https://doi.org/10.14746/rpeis.2014.76.3.25
PDF (Język Polski)

Downloads

Download data is not yet available.

License

Copyright (c) 2014 WPiA UAM

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.