Abstract
Part of the imagery of the genre and one of the iconographic motifs used in advertising postcards (postcards used for advertising purposes) from the turn of the nineteenth and the twentieth century were title pages of local newspapers. In 1904, postcards with this “newspaper” element published by J. Plessner in Poznań provoked though an embittered press polemic around the issue that had a pronounced anti-Semitic character. The issue at stake was that an advertisement of a Catholic journal had been printed by a Jewish publisher.References
Czarny E., Jarocin na dawnych pocztówkach. Widokówki z lat 1897–1918, Jarocin 2003.
Kościan na starych pocztówkach, oprac. P. Dobraś, Kościan 2008.
„Kuryer Poznański”, nr 191 z 21 sierpnia 1904.
Morgulec J., Słownik nakładców i wydawców pocztówek na ziemiach polskich oraz poloników, cz. 9, Warszawa 2002.
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